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Looking for Alternatives for Sprout Social? Here Are Top Picks


Are you looking for a Sprout Social alternative that offers affordable pricing, faster customer support, and smoother publishing processes? You’re not alone. Many small business owners find Sprout Social’s high costs and complex features overwhelming.

Here are some top picks if you’re short on time:

  • Hootsuite: Great for analytics and scheduling.
  • Zoho Social: Budget-friendly with solid features.
  • Sprinklr Social: Advanced functionalities and seamless integration.
  • User-friendly with comprehensive support.

Social media management is key to growing your brand online. It helps you stay connected with your audience, build your reputation, and drive more traffic to your website. But not all social media tools are created equal. While Sprout Social is powerful, it may not fit everyone’s needs or budget.

Why does this matter? Managing multiple social media accounts without the right tool can be a nightmare. The right alternative can save you time, money, and headaches, allowing you to focus on what truly matters: growing your business.

Top Sprout Social Alternatives Infographic - Sprout Social alternative infographic brainstorm-4-items

Why Consider a Sprout Social Alternative?

Sprout Social is known for its robust features and comprehensive social media management capabilities. However, there are several reasons why you might want to consider a Sprout Social alternative.


One of the most significant drawbacks of Sprout Social is its high price. Plans start at $249 per month for a single user. Adding more users can quickly escalate costs, with additional fees of $249, $399, or $499 per user per month depending on the plan.

For many small businesses, this is simply too expensive. Alternatives like Statusbrew offer competitive pricing at $199 per month, which includes many of the same features as Sprout Social. Zoho Social is another cost-effective option, with plans starting at just $15 per month.

cost comparison - Sprout Social alternative


While Sprout Social offers a wide range of functionalities, some features are locked behind additional paywalls. For instance, social listening and premium analytics require extra payments. This can be frustrating for businesses that need these features but are already stretching their budgets.

Agorapulse provides extensive analytics and custom-built reports, allowing access to social channel data for up to 24 months without extra charges. Statusbrew also offers advanced features like AI sentiment analysis and competitor reporting, all included in the base price.


Sprout Social has a steep learning curve due to its complexity. Users often report that the publishing tools can be cumbersome. For instance, tagging users manually in each post can be time-consuming.

In contrast, alternatives like Hootsuite and Zoho Social are known for their user-friendly interfaces. Hootsuite’s drag-and-drop functionality makes scheduling posts a breeze, while Zoho Social provides data-driven recommendations to optimize content performance.

usability comparison - Sprout Social alternative


Customer support is another area where Sprout Social falls short. Users have noted slow response times and less helpful support compared to other platforms.

Agorapulse and Statusbrew excel in this area, offering faster and more helpful customer support. Statusbrew even provides a quick support team that eases onboarding and training without extra costs.

Flexibility and Customization

With Sprout Social, some functionalities, like customizing posts for different platforms, can be limiting. For example, Dash Hudson users have reported difficulties in adjusting posts to fit different platform requirements.

On the other hand, and Agorapulse offer more flexibility, allowing users to tweak posts within the same interface for different social media platforms.

Why does this matter? Choosing the right Sprout Social alternative can save you money, simplify your workflow, and provide better support. This allows you to focus on growing your business without the added stress of managing complex tools.

Next, let’s dive into the top competitors and alternatives to Sprout Social.

Top Competitors and Alternatives to Sprout Social

When looking for a Sprout Social alternative, it’s important to find a tool that fits your budget and needs. Here are some of the top competitors:

Zoho Social

Zoho Social is a robust option for small to medium businesses. It offers:

  • Extensive Analytical Reports: Just like Sprout Social, Zoho provides in-depth reports on audience engagement and content performance.
  • Integrations with Zoho Products: Seamlessly integrate with other Zoho tools like CRM and Zoho Desk to keep your marketing efforts cohesive.
  • Pricing: Zoho Social is more affordable, making it a great option for businesses on a budget.


Hootsuite is well-known for its comprehensive features:

  • Cost-Effectiveness: Hootsuite offers a free plan and professional plans starting at $99 per month.
  • Ease of Use: A user-friendly dashboard that supports multiple social media platforms, including Facebook, Instagram, Twitter, LinkedIn, TikTok, Pinterest, and YouTube.
  • Feature Set: Includes personalized posting recommendations, intuitive analytics, and a unified inbox for DMs and comments. offers a balance between usability and features:

  • Usability: Known for its intuitive interface, making it easy to manage multiple social media accounts.
  • Features: Provides comprehensive analytics, social listening, and customer support.
  • Customer Support: Excellent support services to assist with any issues.

Choosing the right Sprout Social alternative can make a significant difference in your social media strategy. Next, we’ll explore the detailed comparison of these alternatives.

Detailed Comparison of Sprout Social Alternatives

Zoho Social

Zoho Social is a powerful yet affordable alternative to Sprout Social.

  • Pricing: Starts at just $7/month for one team member and nine social channels. This is significantly lower than Sprout Social’s $249/month starting price.
  • Features: Offers extensive analytics, publishing and scheduling, social monitoring, and collaboration tools. Unique features include integration with Zoho CRM and a panic button to pause all scheduled posts during a crisis.
  • User Experience: User-friendly interface that requires no special training. The SmartQ feature suggests optimal times for posting, enhancing engagement.
  • Cost-Effectiveness: Provides a comprehensive feature set at a fraction of the cost of Sprout Social, making it ideal for small to medium-sized businesses. offers a balanced mix of usability and advanced features.

  • Pricing: Mid-range pricing, accessible for many businesses.
  • Features: Includes social media management, customer engagement tools, and detailed analytics.
  • Customer Support: Known for excellent customer support, making it easier to get started and troubleshoot issues.
  • Usability: User-friendly with a clean interface, making it easy to navigate even for new users.

Choosing the right Sprout Social alternative depends on your specific needs, budget, and team size. Next, we’ll discuss the key features to look for in a Sprout Social alternative.

Features to Look for in a Sprout Social Alternative

When searching for a Sprout Social alternative, it’s crucial to focus on key features that will ensure a smooth transition and effective social media management. Here are the top features to consider:

Ease of Use

A tool that’s easy to navigate can save you and your team a lot of time. Look for platforms with:

  • Intuitive dashboards: Simple and clean interfaces that make it easy to find what you need.
  • Drag-and-drop functionality: Easily schedule and rearrange posts.
  • Quick onboarding: Minimal training required to get started.

Cost Efficiency

Budget is often a significant factor. Many alternatives offer competitive pricing without compromising on features. Consider:

  • Affordable plans: Look for tools that offer more bang for your buck. For example, Statusbrew offers comprehensive features at $199/month, compared to Sprout Social’s $249/month.
  • Scalability: Choose a tool that grows with your business without exorbitant price hikes.

Comprehensive Analytics

Data-driven decisions are essential. A good alternative should provide:

  • In-depth reports: Customizable reports that offer insights into your social media performance.
  • Competitor analysis: Benchmark your performance against competitors.
  • Historical data: Access to past data for trend analysis. Agorapulse, for instance, offers social channel data for up to 24 months.

Multi-Platform Support

Managing multiple social media accounts from a single platform can streamline your workflow. Ensure the tool supports:

  • Major social networks: Platforms like Facebook, Instagram, Twitter, LinkedIn, and more.
  • Emerging platforms: Support for newer platforms like TikTok and Pinterest.
  • Unified inbox: Manage all your social media interactions in one place.

By focusing on these features, you’ll be better equipped to choose the right Sprout Social alternative that meets your needs and budget. Now, let’s dive into some frequently asked questions about these alternatives.

Frequently Asked Questions about Sprout Social Alternatives

Is There a Free Version of Sprout Social Alternatives?

Yes, some Sprout Social alternatives offer free plans that are great for small businesses or individuals. For example, Buffer provides a free plan that allows you to schedule posts across three social profiles. This can be a cost-effective way to manage your social media presence without a hefty price tag.

Statusbrew also offers a 14-day free trial, allowing you to test out their features before committing to a paid plan.

How Do Sprout Social Alternatives Compare in Terms of Pricing?

Pricing varies widely among Sprout Social alternatives. Here are some examples:

  • Buffer: Offers a free plan and paid plans starting at $5/month per channel.
  • Hootsuite: Starts at $99/month for their Professional plan.
  • Statusbrew: Their plans start at $199/month, which is still more affordable than Sprout Social’s $249/month starting price.
  • NapoleonCat: Starts at $25.82/month for one user and three social profiles.

These alternatives often provide similar features at a fraction of the cost, making them attractive options for budget-conscious businesses.

Which Sprout Social Alternative is Best for Small Businesses?

For small businesses, Buffer and NapoleonCat stand out as excellent choices.

Buffer is user-friendly and offers a free plan that covers essential features like post scheduling and basic analytics. It’s ideal for small businesses that need a simple yet effective tool.

NapoleonCat is another strong contender, especially for businesses that receive a high volume of customer inquiries. Its Standard plan starts at $25.82/month and includes features like social media publishing, reporting, and a unified inbox for managing interactions across platforms.

Hootsuite is also worth considering for its comprehensive feature set and ease of use. It’s slightly more expensive than Buffer and NapoleonCat but offers robust functionalities that can benefit small businesses.

By evaluating these options, small businesses can find a Sprout Social alternative that fits their needs and budget.


Finding the right social media management tool can be a game-changer for your business. While Sprout Social offers a robust set of features, its high cost and steep learning curve can be deal-breakers for many small businesses.

We’ve explored several Sprout Social alternatives, each with unique strengths:

  • Zoho Social offers affordable analytics and comprehensive reports.
  • Hootsuite stands out for its ease of use and extensive feature set.
  • Statusbrew provides advanced reporting and a seamless migration process.
  • Agorapulse delivers excellent customer support and custom-built reports.

These alternatives not only offer competitive pricing but also simplify the social media management process, making it easier for businesses to engage their audience and track performance.

Automate My Social can help you further streamline your social media strategy. Our platform automates up to 90% of your social media tasks, saving you time and money. With our patent-pending technology, you can create and distribute posts automatically, ensuring your core messaging reaches your audience without the hassle.

Ready to take your social media management to the next level? Explore our social media automation tools and see how we can help you save time, energy, and money while increasing your ROI.

By leveraging these tools and strategies, you can find the perfect Sprout Social alternative that meets your needs and helps your business thrive.

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